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Commercial Product Photography

Cwm Deri Wines & Liqueurs: Styled Product Photography

We recently had the privilege of working with Cwm Deri Wines & Liqueurs, capturing the essence of their exquisite range of wines, liqueurs, and non-alcoholic drinks through styled product photography. The shoot took place at their stunning estate in the heart of Carmarthenshire, a location as rich in beauty as the brand itself. This project allowed us to immerse ourselves in the luxurious world of Cwm Deri, a brand known for its artisan approach to winemaking and its dedication to crafting exceptional beverages from locally sourced ingredients.

 

The Brand & Its Heritage

Cwm Deri has built a reputation not only for producing quality wines and liqueurs but also for staying true to its roots. The estate is nestled in the serene Carmarthenshire countryside, providing the perfect backdrop for showcasing their products. Cwm Deri’s commitment to creating unique flavours, often inspired by the Welsh landscape, was something we aimed to reflect in the photography. Their range, which includes rich berry wines, botanical liqueurs, and refreshing non-alcoholic options, speaks of indulgence and craftsmanship, with each bottle offering a taste of local expertise and passion.

 

Capturing The Essence Through Styled Photography

Our goal for this shoot was to visually convey the luxurious quality and flavours of Cwm Deri’s products. To achieve this, we used a combination of elegant props and natural elements, carefully chosen to reflect the ingredients of the wines and liqueurs. For example, to accompany their rich blackberry liqueur, we incorporated fresh berries and delicate sprigs of herbs, evoking a sense of the drink’s bold, fruity notes. Similarly, for their elderflower wine, we styled the shot with floral accents that hinted at the light, floral aromas captured in each bottle.

These details help create an emotional connection with the viewer.

By reflecting the ingredients visually, we invite potential customers to imagine the taste of the product, evoking memories or sensations before they've even taken a sip. This approach to product photography can be incredibly powerful, especially for a brand like Cwm Deri that thrives on its sensory appeal.

The use of props was an essential part of this project. For each shot, we carefully selected items that aligned with the characteristics of the product. Beyond just ingredients, we aimed to convey the luxury of the brand with soft lighting, premium textures like velvet backdrops, and subtle, rustic elements that echoed the countryside estate setting. These visual cues create an experience that resonates with Cwm Deri’s target audience – those who appreciate elegance, quality, and the art of slow craftsmanship.

By styling the products with elements that mirrored their origins, we crafted imagery that wasn’t just about the bottle itself, but about the story behind it. This method in product photography goes beyond aesthetics; it helps translate the brand’s message and enhances customer engagement, creating a deeper connection between the product and its audience.

 

The estate itself played a pivotal role in shaping the visual identity of the shoot. Set in the rolling landscapes of Carmarthenshire, the lush greenery and historic charm of Cwm Deri’s surroundings provided the ideal environment for capturing the essence of their brand. Natural light flooded through the estate’s windows, creating soft, glowing imagery that felt warm and inviting on their high-quality period furniture creating the perfect environment for showcasing a brand that thrives on the natural beauty of its Welsh location.

Working with Cwm Deri was a fantastic opportunity to showcase how high-quality commercial photography can elevate a product. By combining well-considered styling, evocative props, and the natural beauty of the estate, we were able to create a set of images that truly encapsulated the brand’s luxury and uniqueness. 

In today’s competitive market, beautiful imagery is key to standing out, particularly for luxury brands. Whether you’re in need of product photography that tells a story or seeking commercial photography services to capture your brand’s essence, we’re here to help you create visuals that resonate and inspire.

If you’re looking for product photography that not only captures the look but also the feel and flavour of your products, get in touch – we’re here to help you bring your brand to life in a way that will captivate your audience.

About the author

Nate

Creative Director @ Artemys Studios